How Apple’s iOS 14 Changes Impact Facebook Ads

Synchronise Facebook Ads Strategy with Apple’s iOS 14 Changes On September 16, 2020, Apple iOS 14 launched the company’s biggest iOS update to date. The upgrade introduced Home screen design changes, exciting new features, updates on existing apps, Siri improvements, and many more upgrades that streamline the iOS interface. However, one of the most impactful […]

Facebook Ad Limits: What You Need to Know

Facebook Ad Limits Per Page According to Facebook, “running too many ads at once can hurt performance”. Generally, when a Page runs too many ads at the same time, fewer ads exit the learning phase and more budget is spent before the delivery system has an optimized performance.  To clarify, “learning phase” is the stage […]

How Remarketing Increases Revenue

The Value of Remarketing in Increasing Revenue Many people don’t buy a product the first time they see it. Maybe they don’t need it yet, or they can’t afford it at that time. But by clicking on your ad or visiting your website, it indicates that they are interested in your brand. Give your previous […]

How Much Should You Be Spending on Facebook Ads

How Much You Need to Spend on Facebook Ads

Facebook has helped many companies achieve their financial goals through its Facebook Ads feature. If you’re a business owner, your next question might be: “How much does Facebook Ads cost?”.

Google Ads vs Facebook Ads: Which is Better?

Google Ads vs Facebook Ads: Which is Better?

As a digital marketing agency, SMRT Digital always get this question from our clients: “Google Ads vs Facebook Ads, which is better for my business?”. Just like other digital marketing companies, our answer is, “It depends.” Both are great tools, but one can have a better impact over the other for your business; depending on your […]